Part 1 · Character Video

iCAN: Business Fundamentals

A character shares what Business Fundamentals looks like at their level

Video coming soon

Work overview
3.9 · Work

Business Fundamentals

Understanding how organizations create and sustain value

Business Fundamentals
Part 2

What is Business Fundamentals?

Business Fundamentals is the working knowledge of how organizations create, deliver, and sustain value — understanding basic economics, organizational structure, customer relationships, financial concepts, and the external forces (competition, regulation, technology) that shape every enterprise. You don’t need an MBA; you need to understand how the game is played.

Part 3

Recognize It in Your Life

How does the organization you work for (or want to work for) make money or create value? What do you actually know about how it works?

Take a moment before you write. The best iCAN statements come from real examples.

Part 4

DOK 1 · Identify

Depth of Knowledge · Level 1 · Recall & Identify

I can identify Business Fundamentals when I…

Complete the sentence with a specific, real example from your life.

Choose a verb to start your statement:

identifyinglistingnamingrecognizingdescribing

Your iCAN Statement


Your name and learner ID are attached automatically


3.9 · DOK1 · Business Fundamentals

Part 5

DOK 2 · Demonstrate

Depth of Knowledge · Level 2 · Skill & Concept

I can demonstrate Business Fundamentals when I…

Complete the sentence with a specific, real example from your life.

Choose a verb to start your statement:

applyingcompletingorganizingdemonstratingexecuting

Your iCAN Statement


This becomes evidence in your NextREADY GPS record


3.9 · DOK2 · Business Fundamentals